Opening LinkedIn today almost guarantees running into yet another article about AI.
Roughly speaking (according to my very scientific, absolutely arbitrary perception), the content breaks down like this:
- 30% fluff
“AI has gained consciousness! We trapped a fly inside a computer!” - 40% alarmism
“We will all be fired.” - 30% marketing
“Revolutionize your business effortlessly thanks to AI.”
These numbers come straight from my own biased experience (gotcha!), yet here we are, Your Honor, talking about AI and its impact on everything that—so far—has represented a passion, a hobby, or simply my job.
AI and Music: Instrument, Not Shortcut
In music, bands are struggling—mine included. Tools like Suno can now generate decent material for anyone willing to invest minimal effort. Still, that’s rarely enough for those who actually want to make it, to leave a trace, to say something meaningful.
And in the end, that’s the point.
Using AI in music should have the same weight as using any other instrument. No more, no less.
Just as an architect today would never work exclusively with pencil and paper—but would naturally rely on CAD software—a modern musician cannot realistically avoid using LLMs. Not to replace creativity, but to augment it: breaking creative blocks, exploring ideas faster, or refining a pre-production before stepping into an expensive recording studio.
AI doesn’t kill musicianship. It becomes part of the toolbox.
AI in IT: Augmentation Over Replacement
The same logic applies to the IT industry.
LLMs are rapidly becoming indispensable tools for personal augmentation. Responding to tedious emails is faster. Writing, refactoring, or reviewing code is more efficient. Agentic software development is no longer a theory—it’s already here.
Those claiming that AI will wipe out the workforce are partially right.
Yes, junior roles will shrink.
Yes, many consulting companies built on body rental and “consulting meat” will have to rethink their business model quickly if they don’t want to drown in the waves of digital transformation.
But AI will not change a fundamental truth: the real momentum in IT will still be driven by engineers and managers.
Engineers will evolve into AI engineers, capable of orchestrating systems rather than just writing code line by line.
Managers, on the other hand, will sharpen their operational edge by using AI for reporting, analysis, and decision-making—finally having tools that are practical, contextualized, and embedded in their daily business reality, instead of relying on companies whose entire value proposition revolved around overpriced PowerPoint plugins.
Gaming and AI: Between Marketing Hype and Cultural Shock
And then there’s gaming.
Right now, we’re living in the middle of a massive marketing wave. NVIDIA’s latest announcement—DLSS 5—has shaken both the market and gamer sentiment. Gamers are furious, not so much with AI itself, but with its indirect consequences: hardware prices skyrocketing, stock shortages, delayed releases (Steam Machines being just one example), and NVIDIA slowing down the production of a new GPU generation.
All of this hurts the market—and it hurts player perception. It clouds what could otherwise be a genuine revolution in real-time graphics.
Because let’s be honest: DLSS 5 is fucking amazing, and anyone saying otherwise knows they’re lying.
Would anyone in the 90s have complained about hardware-accelerated graphics completely changing palettes, textures, resolutions—and producing an utterly alien effect for players used to software rendering? Of course not.
DLSS 5 will have the same kind of impact, and it won’t dilute the artistic vision of developers.
The hostility toward this technology—still not fully available on the market—seems to stem less from DLSS itself and more from the cumulative shock AI is causing across gaming, services, social platforms, and the internet as a whole. AI is everywhere, at both personal and societal levels, embedded in nearly every layer of information technology.
Learning to Live With the Shock
We should get used to this cultural shock.
Like ripples on water, it will affect adjacent elements—sometimes even unrelated ones. And like every major revolution in human history, it will inevitably bring controversy, fear, and resistance along with progress.
The challenge is not to stop the wave, but to learn how to surf it.
